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About Ad Impressions, Banner Rotation, and Throttle Speed

Ad Rotation and Throttle Speed

Banner Ads randomly rotate for maximum exposure.

Each Banner Ad View is an Impression.

Page traffic, the number of banners within any given placement, throttle speed, and visitor retention determine impression count.

Throttle speed determines how often a banner is displayed. If all banners are set to the same throttle speed, then all ads from a placement are displayed equally. By default, each banner’s throttle is set to five (out of ten) upon placement on the website.

We can throttle up your ad at your request for greater visibility (for more impressions).

Make Yours Count!

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